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Google launches Veo 3 video generation model globally

Google has started the worldwide rollout of its newest video generation model, Veo 3, making the AI-driven tool accessible to Gemini users in more than 159 countries, as announced by the tech company on Thursday.

The sophisticated model, which was first introduced in May, enables users to produce short videos — lasting up to eight seconds — by using basic text prompts. Nonetheless, the availability of this feature is currently restricted to subscribers of Google’s AI Premium Plan, with a limit of three videos per user each day.

Veo 3 is a component of Google’s larger initiative in generative video technology, positioning the firm to compete in the rapidly changing domain of AI-enhanced creative tools.

Josh Woodward, an executive at Google leading the project, stated that the company is also aiming to enhance Veo’s functions to include image-to-video generation, which would enable users to bring static images to life using AI.

This launch occurs as leading tech companies are in a race to incorporate generative video functionalities into their platforms, with Google joining competitors like OpenAI’s Sora and other innovative AI models intended to reshape how users create and engage with visual content.

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